Hosting that is aimed at specific CMS platforms and tweaked optimally for them: e.g., WordPress hosting, Drupal hosting, Magento hosting, etc. In these cases, the best hosts do far more than just provide the minimal requirements for those platforms. They provide a rich, and fully managed environment so your site can perform like a well-tuned machine.
You gain the most web-building functionality if you create a self-hosted site. This typically involves transfering the free WordPress CMS to server or signing up for a web host's optimized WordPress plan. With an optimized plan, the host automatically handles backend stuff, so you don't have to worry about updating the plug-ins and CMS, and enabling automatic backups. In these instances, the WordPress environment typically comes pre-installed on the server.
WordPress VIP offers everything that a web developer would want, but all these advanced functionalities and amazing features are overkill for an average website owner. The price is also a huge obstacle, and no small business would be willing to pay that. It is merely a VIP option for WordPress users that takes them to the next level of web services.
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The first example to look at is the email delivery service MailChimp. MailChimp allows users to sign up and use their service for free. If you have a more extensive email list or require more features, then you would join their upgraded plan. They want to make their services seem as easy as possible in an effort to be accessible to both professionals and novices. In MailChimp’s funnel, they have traffic which they get a lot of via word of mouth. Next up is a homepage that draws you in with its slogan and its iconic monkey graphic. They place their buttons strategically around their page for ease of browsing. They next utilize their pricing page and emphasize their free option. They want to get you signed up for their services so you can show everyone how easy their platform is and help them grow.
Laura Bernheim (HostingAdvice.com): It's hard to argue with a shared hosting plan that includes unlimited storage, bandwidth, websites, and email — but shared hosting is a crowded industry that turns on name recognition, reputation, and bargain-basement prices. InterServer outperforms some of our higher-rated hosts, but we understand that many first-time site owners are laser-focused on finding the lowest costs. Go to full review »
You also get free SSL and free backups with the lowest level Shared Starter plan, which is another major positive for going with DreamHost. The company also claims it doesn’t track bandwidth usage — hmm, I bet they do — but this does mean that you aren’t restricted, which is really important if your site grows quickly and starts getting huge amounts of traffic.
A great domain name is a concise, easy to type, and memorable URL that reflects your brand or your website’s subject matter. Avoid using hyphens, strings of numbers, or unnecessary words to make it easy for your visitors to remember and find your website. Remember: A great domain name is one that your visitors can type correctly on their first try.
Before you register your desired domain name, it’s always a good idea to check social networks for the same name. To keep your site name constant and to build your brand, you want a name that is readily available. For example: check facebook.com/yourdomain, twitter.com/yourdomain – and secure them as well. KnowEm is a great tool to use to see if certain names are already branded on social platforms.
One of the first questions new (and even experienced) marketers often ask is: “What’s the best autoresponder service or email marketing tool?” Autoresponders and email marketing tools are some of the most important parts of your business. You use it to follow-up with customers. To keep people coming back to your site. To build loyalty. To make sales. Yet the answer is often not so clear cut. Do you want the highest deliverability possible? Do you want to import offline contacts? Do you want to integrate your list management with a shopping cart? Do you want to spend $20 a month or $500 a month? The answer to these questions all yield very different answers. Here are the top 10 autoresponder tools on the market, along with who they’re for and what they’re capable of.
This ‘free plus shipping’ type approach has been empirically proven in a variety Psychology of Marketing studies and has been recently popularized by researchers such as Dr. Dan Ariely, the James B. Duke Professor of Psychology and Behavioral Economics at Duke University and author of the hugely influential book Predictably Irrational. We’ve seen this approach drive increases in sales of an upsell product 3-4-fold.
STOP Trying to Build Marketing Funnels (And do THIS Instead)
Of course, you don’t have to get your hosting and domain name from the same place. If you pick up a domain name elsewhere, you can still connect it to your new or existing site after the fact. How this works will depend on the web host you’ve chosen. You should check out your provider’s documentation or ask their support team for assistance when making the transfer.
The BEST Email Hosting For Your Small Business | Namecheap Private Email Hosting Review
Full Disclosure This post may contain affiliate links, meaning that if you click on one of the links and purchase an item, I will receive a commission (at no additional cost to you). I will never accept money from a company to promote them. Every tool, software or company that I write about on this blog is personally tested and used by me, and I will never link out to a crappy product that's not good only to make a quick buck.
Once you choose your provider, it's time for you to open an account with the monthly plan that fits your needs. If you still have questions about which plan is suitable for you, call its customer support staff and have them assist you through the registration process. Companies will generally charge a credit card on a monthly basis, however, some companies will also offer discounts for paying a yearly payment at once.
But…there are times when you are simply not satisfied with the selection of domain names that are available to register at a minimal fee by yourself. Sure, you could always register your domain name on a .net (less popular than a .com but still widely used) and maybe even a .org (good if you are a non-profit business, church, NGO, etc) but if you have a little more funds to spend than $10 a year, then your next best thing is to go ahead and buy a domain name that you like from a domain seller or from a domain marketplace.
It doesn’t happen that often, but trust me sometimes it does. For instance I had 3 domain name ideas for a blog of mine that I started a while back, out of the 3 domain names, I had 2 that were really good and couldn’t decide between them, so I said it’s best to take some time off, do some other things and then come back and see which one I like the best.
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Dot-O-Mator performs exactly like the previous one. So you add your prefix and suffix choices and combine them to get probable names, select some (or all of them) from the combination to check their availability using Dotster. One added advantage for this tool is that you can use the Web 2.0 Domain name Generator to get random suggestions for domain names.
One thing we learned in reviewing the services listed here (and many more) is that even though the packages are very similar, they are not identical. Some are more security-focused than others, offering anti-spam and anti-malware tools. Others offer a variety of email marketing tools. While most of the hosts we've reviewed have built-in e-commerce, you may want to consider using a more-robust third-party online shopping cart application like Shopify instead.